Lea Ceramiche is a leading company on the world market, at the top in technical performance and aesthetic innovation. His collaboration with architects and design of international level have led to original interpretations of ceramics, exploring new textures, formats and colors. The new graphic concept and photographic styling has interpreted the multiple souls of this project, from the living area to the bathroom, from commercial spaces to collective environments. In the Concreto collection, designed by Fabio Novembre, the materiality of cement meets the technology of laminated porcelain stoneware, creating surfaces with a strong sensory and narrative value.